1. Webinars
Training Sessions based on key topics of interest including:

1. Intentional Innovation
   - Engage Influencers in purposeful innovation based on key issues that matter.
2. Influencer Insight Brand Buzz Innovation
   - Engage organization-wide innovation to maximize word-of-mouth.
3. Conversational Marketing Innovation
   - Engage Influencers in ongoing conversation programs that foster BIG IDEA GROWTH.
4. Dialog Innovation
   - Engage Influencers in ongoing advanced dialog that fosters innovation through conversation.

2. Workshops
Facilitated Events based on key business issues including:

1. Idea Generation
   - Conduct advanced ideation driven by key Qualitative, Voice-of-the-Customer Insights.
2. Buzz Branding
   - Understand how to build your brand from key word-of-mouth and viral influences.
3. Conversation Innovation
   - Engage Influencers in innovation sessions facilitated through advanced conversational methods.
4. Word-of-Mouth Propagation
   - Participate in building word-of-mouth programs from qualitative research and Influencer insights.

3. Services
Professional Expertise in providing marketing communication creativity and innovation services including:

1. Strategy and Research
   - Employ breakthrough innovation thinking to plan and uncover innovation opportunities.
2. Consulting and Project Management
   - Determine the optimum project approaches to produce the desired results.
3. Facilitation and Training
   - Conduct professional education that results in action learning and project output.
4. Creative and Execution
   - Design and deploy programs to meet defined project objectives and learnings.

4. Projects
Strategic Engagements based on delivering solutions for key business outcomes including:

1. Customer Desired Results
   - Uncover your key Influencers most valuable, least fulfilled tasks, expectations and needs for innovation.
2. Brand Opportunities
   - Find new opportunities for your brand in new markets through innovation initiatives.
3. Brand Buzz-Building
   - Start large-scale word-of-mouth through innovation focused on keeping people talking about your brand.
4. Word-of-Mouth Immersion
   - Engage Influencers through understanding what inspires and motivates them to talk about your brand.

5. Breakthroughs
Research Exploration into the core essence of your brand, word-of-mouth and influencers to discover your:

1. Brand Buzz Offering and Code (here)
   - Find the universal replacement for your branding and tagline that keeps people talking.
2. Brand Buzz Concept and Program
   - Deploy a Buzz-based Conceptual program that draws Influencer engagement.
3. Brand Buzz Path and Framework
   - Find the One Word, Actions and Results and Key Steps that Influencers use to find your brand value.
4. Brand Buzz Values and Models
   - Understand the key innovation steps Influencers use in extracting brand understanding and value.

6. Programs
Creative Activation of marketing communications creativity and innovation engagements including:

1. Key Influencers and Ambassadors
   - Engage the most likely proponents to keep talking about about your brand.
2. Social Media and Networking
   - Engage new media to deliver valuable connections and conversations to your Influencers.
3. Media Relations Innovation
   - Leverage innovation to connect and converse with key media Influencers in more valuable ways.
4. Innovative Influencers
   - Leverage key influencers for innovation and ideas using new methods.

7. Tools
Specialized Instruments for marketing communication professionals:

1. Word-of-Mouth Assessment
   - Uncover areas of opportunity to improve your brand word-of-mouth results.
2. Brand Buzz Monitoring
   - Understand what people are saying about your brand across all online, offline and television media.
3. Buzz Values Innovator
   - Leverage the Top 400 most powerful values to drive your brand communication and conversation.
4. Buzz Methods Innovator
   - Leverage the Top 1,150 marketing methods to improve word-of-mouth for your brand.